https://nicklasappelquist.se Nicklas Appelquist - Creative Director Tue, 06 Aug 2024 08:53:10 +0000 https://nicklasappelquist.se en https://nicklasappelquist.se/Slideshow Thu, 11 Jul 2024 07:40:17 +0000 Nicklas Appelquist - Creative Director https://nicklasappelquist.se/Slideshow Nicklas Appelquist A Creative Leader passionate about bold and meaningful communication.&nbsp; My experience and expertice includes Design and Creative Direction, Digital Brand Strategy, Advertising, SoMe, and UX/UI. I excel in managing and coaching creative teams, developing impactful brands, and crafting compelling digital experiences.Currently I ´am a Design Director at&nbsp;Svenska Spel Sport &amp; Casino https://nicklasappelquist.se/A-few-Brands Tue, 06 Aug 2024 08:53:10 +0000 Nicklas Appelquist - Creative Director https://nicklasappelquist.se/A-few-Brands ︎ <img width="1" height="100" width_o="1" height_o="100" data-src="https://freight.cargo.site/t/original/i/e0c33d4ed98b161c052a615ce796ab905ff7af74ef5bcef227ea2a916bd3c630/Line.svg" data-mid="215915480" border="0" src="https://freight.cargo.site/w/1/i/e0c33d4ed98b161c052a615ce796ab905ff7af74ef5bcef227ea2a916bd3c630/Line.svg" /> A few brands I´ve worked with <img width="939" height="284" width_o="939" height_o="284" data-src="https://freight.cargo.site/t/original/i/17230a27ae416d8eb9cf5ef939b9140f794f5e45ceae665b9a8fc9275b31bd49/logos.png" data-mid="245693150" border="0" src="https://freight.cargo.site/w/939/i/17230a27ae416d8eb9cf5ef939b9140f794f5e45ceae665b9a8fc9275b31bd49/logos.png" /> <img width="1" height="100" width_o="1" height_o="100" data-src="https://freight.cargo.site/t/original/i/112a776da296fcca7883c9f7b5766d5f6ceafa23932b70b6d1f6f7a3a014ad5f/Line.svg" data-mid="215915498" border="0" src="https://freight.cargo.site/w/1/i/112a776da296fcca7883c9f7b5766d5f6ceafa23932b70b6d1f6f7a3a014ad5f/Line.svg" /> ︎ https://nicklasappelquist.se/Featured-Projects Thu, 11 Jul 2024 07:40:18 +0000 Nicklas Appelquist - Creative Director https://nicklasappelquist.se/Featured-Projects <img width="5224" height="2285" width_o="5224" height_o="2285" data-src="https://freight.cargo.site/t/original/i/c6fef9fe70e9a21f025233cb46619a9aa078823c205a7adb1e33037c5ff59fbf/hbn.jpg" data-mid="215919709" border="0" src="https://freight.cargo.site/w/1000/i/c6fef9fe70e9a21f025233cb46619a9aa078823c205a7adb1e33037c5ff59fbf/hbn.jpg" /> Haunted by Nature - &nbsp;Sustainable Outdoor Clothing Brand, Design, Packaging Design, UX/UI, SoMe, Digital campaign︎︎︎ View&nbsp; <img width="5222" height="2285" width_o="5222" height_o="2285" data-src="https://freight.cargo.site/t/original/i/41145e6ecc4439f6132deda9f77116ac5e485057adf3ee34f46ec28e5c61ab52/momang_16-3.png" data-mid="215917343" border="0" src="https://freight.cargo.site/w/1000/i/41145e6ecc4439f6132deda9f77116ac5e485057adf3ee34f46ec28e5c61ab52/momang_16-3.png" />Momang Casino - A Pocket Casino Brand, Design, UX/UI, SoMe, Digital campaign︎︎︎ View <img width="5224" height="2286" width_o="5224" height_o="2286" data-src="https://freight.cargo.site/t/original/i/1ccfcfab37bd924147ffcb82fa81eb534421f7943f868d8fc321c57b92939585/AF-mfw.jpg" data-mid="215919692" border="0" src="https://freight.cargo.site/w/1000/i/1ccfcfab37bd924147ffcb82fa81eb534421f7943f868d8fc321c57b92939585/AF-mfw.jpg" /> Air France - SoMe Campaign Creative Direction︎︎︎ View <img width="5224" height="3236" width_o="5224" height_o="3236" data-src="https://freight.cargo.site/t/original/i/747d3e9361c812f5777fbd35c83e10d9d3219b6e943e31295e70fe07490ee9ac/airf-iphone-low.jpg" data-mid="214477190" border="0" src="https://freight.cargo.site/w/1000/i/747d3e9361c812f5777fbd35c83e10d9d3219b6e943e31295e70fe07490ee9ac/airf-iphone-low.jpg" /> Air France - Augmented Reality Creative Direction ︎︎︎ View <img width="5224" height="3236" width_o="5224" height_o="3236" data-src="https://freight.cargo.site/t/original/i/5c141bc90c9f68a8f9d4fd3227c5aff99aacd7fe2bbecb9c203bf5d653c46f9d/Toptipset.jpg" data-mid="214477201" border="0" src="https://freight.cargo.site/w/1000/i/5c141bc90c9f68a8f9d4fd3227c5aff99aacd7fe2bbecb9c203bf5d653c46f9d/Toptipset.jpg" />Topptipset- SoMe Campaign Creative Direction︎︎︎ View <img width="5224" height="3236" width_o="5224" height_o="3236" data-src="https://freight.cargo.site/t/original/i/d5379eb4ded810a180195ae9d96d97473b383496e95240333bcf0842102166c3/lira-blagult.jpg" data-mid="214477195" border="0" src="https://freight.cargo.site/w/1000/i/d5379eb4ded810a180195ae9d96d97473b383496e95240333bcf0842102166c3/lira-blagult.jpg" />SvFF (Swedish Football Association) - SoMe Campaign Creative Direction︎︎︎ View https://nicklasappelquist.se/Kontakt Thu, 11 Jul 2024 07:40:21 +0000 Nicklas Appelquist - Creative Director https://nicklasappelquist.se/Kontakt Nicklas Appelquist Phone: +46 70 751 82 16 Email: appelquistnicklas@gmail.com <img width="512" height="512" width_o="512" height_o="512" data-src="https://freight.cargo.site/t/original/i/6524d8a37b8e3a1f076d5ee08c3e94b02fba88301e9fb3d2f11081c1ce242ac2/linkedin.png" data-mid="214477203" border="0" data-scale="2" data-icon-mode src="https://freight.cargo.site/w/512/i/6524d8a37b8e3a1f076d5ee08c3e94b02fba88301e9fb3d2f11081c1ce242ac2/linkedin.png" /> https://nicklasappelquist.se/Air-France-Video Thu, 11 Jul 2024 07:40:22 +0000 Nicklas Appelquist - Creative Director https://nicklasappelquist.se/Air-France-Video Air FranceInfluencer Campaign https://nicklasappelquist.se/Air-France-Content Thu, 11 Jul 2024 07:40:23 +0000 Nicklas Appelquist - Creative Director https://nicklasappelquist.se/Air-France-Content “My French Way” Culture. Food. Fashion.&nbsp;Three words strongly connected to France. Words that made France into the strong brand it is today. With help from three of Sweden's best influencers, Air France created a campaign where the influencers representing one word each, showed how their daily lives are inspired by France.&nbsp;At the end of the campaign each influencer invited three friends (mostly influencers) to an exclusive french dinner held at Danyel Couet´s french restaurant. This was an organic campaign only communicated in Air France's and the influencers own channels. In the end, it made over 800,000 impressions.&nbsp; Case The campaign Sofi Farman (swedish) Amanda Schulman (swedish) Sofi Farman (swedish) Danyel Couet (swedish)&nbsp; The campaign in numbers (Instagram) &nbsp;&nbsp; &nbsp; &nbsp;&nbsp; <img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/ffb823142e08dbf6cf61c3327fd61fd70e1041d75c55be9489545bbe328e62b2/insta_1_amanda.gif" data-mid="214477229" border="0" src="https://freight.cargo.site/w/600/i/ffb823142e08dbf6cf61c3327fd61fd70e1041d75c55be9489545bbe328e62b2/insta_1_amanda.gif" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/81b2d5e8a0446fe937b351826f9b0b74e920a65bb49ef4f38a6d741ff15acb0c/instagram_1.jpg" data-mid="214477228" border="0" src="https://freight.cargo.site/w/1000/i/81b2d5e8a0446fe937b351826f9b0b74e920a65bb49ef4f38a6d741ff15acb0c/instagram_1.jpg" /> <img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/cdd7d6fd2c475a8bdb3f934f9ac84b24e70f0bf81840d5b3555d570024abd2d1/daniel_komprimerade.gif" data-mid="214477231" border="0" src="https://freight.cargo.site/w/600/i/cdd7d6fd2c475a8bdb3f934f9ac84b24e70f0bf81840d5b3555d570024abd2d1/daniel_komprimerade.gif" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/1a05f5a26dc3f700a2c17630654bc9845fe6759244e9787b3964d98f6ea7eb70/instagram_2.jpg" data-mid="214477230" border="0" src="https://freight.cargo.site/w/1000/i/1a05f5a26dc3f700a2c17630654bc9845fe6759244e9787b3964d98f6ea7eb70/instagram_2.jpg" /> <img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/a9279c811334c2680c5563b2f5966f4523f5ea0d5219801fce939314247a7e1a/Sofie_compressed.gif" data-mid="214477234" border="0" src="https://freight.cargo.site/w/600/i/a9279c811334c2680c5563b2f5966f4523f5ea0d5219801fce939314247a7e1a/Sofie_compressed.gif" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/44493ac89106e32047a493cc2b3b0fae9f4b341f787108dc94ec1f352b93ddd4/instagram_3.jpg" data-mid="214477232" border="0" src="https://freight.cargo.site/w/1000/i/44493ac89106e32047a493cc2b3b0fae9f4b341f787108dc94ec1f352b93ddd4/instagram_3.jpg" /> https://nicklasappelquist.se/Air-France-AR-Video Thu, 11 Jul 2024 07:40:34 +0000 Nicklas Appelquist - Creative Director https://nicklasappelquist.se/Air-France-AR-Video Air France AR-campaign AR-Gamification, UX &amp; Creative Direction https://nicklasappelquist.se/Air-France-AR-Content Thu, 11 Jul 2024 07:40:34 +0000 Nicklas Appelquist - Creative Director https://nicklasappelquist.se/Air-France-AR-Content “Local Long Haul” BackgroundFor many Swedes, Air France is equal to trips to Paris. But Air France can take you almost anywhere in the world since they offers long hauls to many fascinating places through their network. So what if we could change this opinion? To make people understand that Air France can take you to exotic destinations all around the world. The solutionYou got the whole world in your hand. With a scent of French croissants and coffee we invited visitors to one of Gothenburg’s most ”chic” shopping areas to explore some of Air France long haul destinations. A journey made possible through an application we developed called ”Air France AR world”. The application opened up a virtual world map, measured 48 square meters, on the ground where our ”travelers” were&nbsp;able to visit exotic destinations all around the world in augmented reality. The destinations, selected by Air France’s own travel guide ”Travel by Air France”, are all operated by Air France. For example you could visit the unique tree houses outside Vancouver, a spa outside Osaka and the famous gold exhibition in Bogota. If that wasn’t enough our ”travelers” had the chance to win long haul tickets by participating in a competition held in the augmented world. Case Work in progress – Designing &amp; testing <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c5a4d09b96bb39bccb8773b066920dd8a8326e78639866687c1b6bcee475bea0/vlcsnap-2018-12-04-12h58m27s239.jpg" data-mid="214477251" border="0" src="https://freight.cargo.site/w/1000/i/c5a4d09b96bb39bccb8773b066920dd8a8326e78639866687c1b6bcee475bea0/vlcsnap-2018-12-04-12h58m27s239.jpg" /> <img width="1309" height="736" width_o="1309" height_o="736" data-src="https://freight.cargo.site/t/original/i/45af835f0be24b6a8bebaa05c592421cf0fce5ad56d6ff01d2f72fc68e7a2bca/vlcsnap-2018-12-04-13h13m04s120.jpg" data-mid="214477254" border="0" src="https://freight.cargo.site/w/1000/i/45af835f0be24b6a8bebaa05c592421cf0fce5ad56d6ff01d2f72fc68e7a2bca/vlcsnap-2018-12-04-13h13m04s120.jpg" /> Examples of 3D destinations: Copenhagen -&nbsp;Nyhavn <img width="1900" height="1080" width_o="1900" height_o="1080" data-src="https://freight.cargo.site/t/original/i/effbea0b2074e24f6ae75b7e48afa95316e0c9443ae72a610155dab0dceba348/0036-0250.gif" data-mid="214477271" border="0" src="https://freight.cargo.site/w/1000/i/effbea0b2074e24f6ae75b7e48afa95316e0c9443ae72a610155dab0dceba348/0036-0250.gif" /> Barcelona – &nbsp;Camp Nou <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/32d469cb2273c5a43da6f40bb074995864f909c30dfe2167f1130def96ccc717/Comp1_4.gif" data-mid="214477272" border="0" src="https://freight.cargo.site/w/1000/i/32d469cb2273c5a43da6f40bb074995864f909c30dfe2167f1130def96ccc717/Comp1_4.gif" /> https://nicklasappelquist.se/Haunted-by-Nature-Video Thu, 11 Jul 2024 07:40:43 +0000 Nicklas Appelquist - Creative Director https://nicklasappelquist.se/Haunted-by-Nature-Video Haunted by Nature Brand Strategy, Design, Packaging, SoMe Communication, Advertising, Photography, Copy etc. https://nicklasappelquist.se/Haunted-by-Nature-Content Thu, 11 Jul 2024 07:40:45 +0000 Nicklas Appelquist - Creative Director https://nicklasappelquist.se/Haunted-by-Nature-Content My own brand&nbsp; When I was a kid, I always enjoyed being outdoors. My dad took me out on nearby adventures and he introduced me to all that nature had to offer. We usually started early in the morning when it was still cold outside and I remember how he tried to keep me warm with his warm hands. It felt so good when he finally helped me get the heat back in my body. To be warm is the difference between an adventure worthwhile or not and the most important layer is the one that is closest to your body. It has to keep you warm regardless if you are dry or not. Merino wool makes that difference. When I discovered merino wool, it changed my outdoor life. It made me enjoy it even more. Thats the reason why I started Haunted by Nature. A brand that offers locally produced and sustainable merino wool products to people who really enjoy spending their time outdoors. Even if it's all about working in the garden or climbing a mountain. Haunted by Nature is a brand that makes you feel good on the inside and life better on the outside. + hauntedbynature.com <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/e746e389ab9fc8a1bbd9d6eaf65ed1313b1c951dd04cf910cbd49e6f88711a8b/DSCF5933.jpg" data-mid="214477298" border="0" src="https://freight.cargo.site/w/1000/i/e746e389ab9fc8a1bbd9d6eaf65ed1313b1c951dd04cf910cbd49e6f88711a8b/DSCF5933.jpg" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c8134318e72259ec0a4cb4f367e657c96c974917c01bf6ee6deede9cd3f6f8df/Rityta-2.jpg" data-mid="214477337" border="0" src="https://freight.cargo.site/w/1000/i/c8134318e72259ec0a4cb4f367e657c96c974917c01bf6ee6deede9cd3f6f8df/Rityta-2.jpg" /> <img width="1920" height="1920" width_o="1920" height_o="1920" data-src="https://freight.cargo.site/t/original/i/909d16c35bb5924d2313f40d20abd303f0568d9039aebe63275381179fac2f48/Seatrout.jpg" data-mid="214477314" border="0" src="https://freight.cargo.site/w/1000/i/909d16c35bb5924d2313f40d20abd303f0568d9039aebe63275381179fac2f48/Seatrout.jpg" /> <img width="1920" height="1920" width_o="1920" height_o="1920" data-src="https://freight.cargo.site/t/original/i/1b4e5c15054edfa3a29b6a0352e685d2113195a57473e2e3d0493812e66c5d8d/Tjock-Ullsocka-1.jpg" data-mid="214477320" border="0" src="https://freight.cargo.site/w/1000/i/1b4e5c15054edfa3a29b6a0352e685d2113195a57473e2e3d0493812e66c5d8d/Tjock-Ullsocka-1.jpg" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f02ed23f8047c4d17546b8bbb0bec10fa1ae32c0c43a7ef72d52ae49590de523/Rityta-1.jpg" data-mid="214477336" border="0" src="https://freight.cargo.site/w/1000/i/f02ed23f8047c4d17546b8bbb0bec10fa1ae32c0c43a7ef72d52ae49590de523/Rityta-1.jpg" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/86a0c6687e88f6cfc4329a627f7dd9b737a76a79e77f4fa733c25e3e67c39e81/Ullstrumpa_5.jpg" data-mid="214477340" border="0" src="https://freight.cargo.site/w/1000/i/86a0c6687e88f6cfc4329a627f7dd9b737a76a79e77f4fa733c25e3e67c39e81/Ullstrumpa_5.jpg" /> <img width="1920" height="1920" width_o="1920" height_o="1920" data-src="https://freight.cargo.site/t/original/i/51487f90e775954e082ed285732b9342e0c72a24401d887ed604517cb6a97c8f/flytt.jpg" data-mid="214477318" border="0" src="https://freight.cargo.site/w/1000/i/51487f90e775954e082ed285732b9342e0c72a24401d887ed604517cb6a97c8f/flytt.jpg" /> <img width="1920" height="1920" width_o="1920" height_o="1920" data-src="https://freight.cargo.site/t/original/i/8ad21d152e590e788b45a1697a63e30876380ae1daa0d5eb81dc33b0567f919b/Ullmossa.jpg" data-mid="214477321" border="0" src="https://freight.cargo.site/w/1000/i/8ad21d152e590e788b45a1697a63e30876380ae1daa0d5eb81dc33b0567f919b/Ullmossa.jpg" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/69cbd03d9828c64a0c875c0d14a78de330e321cef967decc22ea022a55f11ac7/Rityta-3.jpg" data-mid="214477338" border="0" src="https://freight.cargo.site/w/1000/i/69cbd03d9828c64a0c875c0d14a78de330e321cef967decc22ea022a55f11ac7/Rityta-3.jpg" /> Social Media Instagram&gt;&gt;LinkedIn&gt;&gt; Pop Out Store Apart from the fact that we are an online brand, our customers love to spend their free time outdoors. Our Pop Out Store concept enables us to meet our customers and target group physically and offer our products in places where they want to be, such as ski tracks, recreation areas, etc. <img width="1824" height="2736" width_o="1824" height_o="2736" data-src="https://freight.cargo.site/t/original/i/95829a9af02b8425112169755a56dd68bb7f698322692de86a62928ea16a3184/Staende_mellan.jpg" data-mid="214477335" border="0" src="https://freight.cargo.site/w/1000/i/95829a9af02b8425112169755a56dd68bb7f698322692de86a62928ea16a3184/Staende_mellan.jpg" />